It’s not uncommon for a quizzical vibe to get thrown my way when people learn about some of the more personal project stuff I’ve been working on. But is it cheating or clever to get a professional to write something like your speech or job application?Read More
'Tis Oscars season. Winners are grinners. As a business how can you put yourself on the red carpet with an industry or local award? Are awards even worth the daggy looking plaque on your reception counter?Read More
The freedom to carve out your own career path seems to appeal to residents across the Macedon Ranges.
Entrepreneurial types are tapping into the internet to build businesses and connect with clients, while reaping the benefits of a country lifestyle with proximity to the city.Read More
Any decent liaison with a creative industries person - a writer, graphic designer or photographer – should involve a brief the first time you do it.Read More
It’s rigorous preparation and planning versus hardcore fly by the seat of your pants spontaneity.Read More
...despite an apparent rise in narcissism, most folks slot into a communication gap between hubris and humility.
It can be a challenge to find the right words with real meaning to express who you are and what you do.Read More
A colleague recently commented that just because you have a driver’s licence, doesn’t mean you can race Formula 1. It’s a great way to explain that writing is a craft requiring expertise and practice.Read More
Most people have the technological tools with which to shout something, anything into the cyber sphere. This sometimes feels like a dystopian world gone mad with white noise.Read More